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Master
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Strategy, Disruption and Business Transformation (Business Administration)

The study programme

This track offers a carefully designed and well-balanced selection of modules, providing you with a solid foundation in key theories and practices. You will gain insights into essential business strategies, digital economies, and the processes behind business transformation. The programme equips you with the skills needed to successfully lead and manage digital business transformations in a rapidly evolving landscape.

The programme

Strategy, Disruption and Business Transformation is one of the tracks of the Master's Business Administration. During your Master's you will follow 5 general courses and 3 track-specific courses. You will finish with a thesis. If you have a fundamental drive to challenge the corporate environment, you can participate in one of our Honours programmes.

COURSES SEM 1 SEM 2 SEMESTER 1 SEMESTER 2 EC
  • Ethics and the Future of Business
    4

    The purpose of this course is to explore the trends, core concepts, theories, and approaches of business ethics and corporate sustainability. The course is divided into a general part and a track-specific part.

  • Theories of Strategy, Disruption and Business Transformation
    6

    This course covers key theories on strategic management, emerging technologies, disruptive innovation, and business transformation.

  • Business Seminar and Managerial Skills
    4
  • Digital Economies and Platforms
    6

    Explore the evolving landscape of digital economies, platform-centric ecosystems, and the socio-economic implications of digital advancements. This includes topics like network effects, platform competition, AI strategy, open innovation, and regulation.

  • Leading Digital Business Transformation
    6

    This hands-on course covers leadership and management in digital business transformation. Explore change management, organisational redesign, and digital tech integration, while learning to analyse and propose strategies for successful transformation and business model innovation.

  • Research Foundations & Thesis Proposal
    4

    This course is meant to support you in writing you research proposal for you Master's thesis. During the course, you will learn how to change a general topic into a specific research proposal.

  • Business Seminar and Professional Skills
    2

    To prepare you for your professional career, this course is a combination of a series of corporate guest lecturers in Royal Theatre Carré and an offering of professional skills training e.g. Presentation Skills, Programming with Python and more.

  • Restricted-choice electives: Methods-Workshops
    2
  • Restricted-choice electives: Analysis-Workshop
    2
  • Restricted-choice electives: Business Lab Electives
    12

    In The Business Lab, you can choose from a wide selection of electives we call business labs. Each one is connected to a corporate partner. You will be challenged to solve real-world business issues, working in international teams and presenting your solution to the company.

  • Master's Thesis
    12

    The Master’s thesis is the final requirement for your graduation. It is your chance to dive deep into a topic that you are enthusiastic about. A professor in your field of choice (track) will supervise and support you in writing your thesis.

Compulsory course
Elective
Specialisation

Honours programmes

Highly motivated students can participate in the Master's Business Administration Honours programmes Sustainability or Data Driven Management. These challenging programmes are a great chance to stand out for future employers.

Experience the programme
Image created using OpenAI's DALL-E.
Real Life Case: Strategies for OpenAI’s transformation to a platform business model

Before OpenAI's full business model transformation, we studied its strategic evolution, comparing its visionary framework with a market-oriented approach. In our courses, we explored its new ecosystem, identified key roles, and suggested collaboration strategies for growth. We also examined competitor strategies like Google Bard’s market entry and mapped OpenAI's future considering technology, management style, identity, and organisational dynamics. Finally, we debated whether a strategy-driven or customer-driven approach would best drive OpenAI’s growth and innovation. Join us to unravel the complexities of OpenAI's strategic evolution and digital innovation path.

What can students expect in class?

Dr. Zahra Kashanizadeh
Through group projects and dynamic discussions, we aim to create a collaborative atmosphere where diverse perspectives are valued and innovative solutions are encouraged. Dr. Zahra Kashanizadeh
Dr. Taghi R. Zadeh
Learning starts before the course begins and continues through exam time, driven by your enthusiasm. Dr. Taghi R. Zadeh
Prof.dr. Henk W. Volberda
In this track, we invite students to critically think Prof.dr. Henk W. Volberda
Frequently asked questions